The US company maintains a marketing web portal linking its different business units, distributors and marketing agencies. The portal is used to deploy marketing campaigns to clients and is a direct connection with back office systems for sales, logistics and accounting.

The critical need for this corporation was to find an offshore provider capable of working directly with each of the different business units' marketing group to define specific marketing campaign requirements and also work directly with a select group of external design agencies.

Actminds, a consortium of Brazilian software development companies with US headquarters in Pennsylvania, was chosen after an extensive search for an outsourcing partner, which spanned several countries. Actminds developed various pieces of the web portal in Brazil, performed all necessary testing and remotely deployed applications via Virtual Private Network (VPN) to the client's testing environment, where the internal staff tried the portals prior to transferring them to the production platform.

After one year and a half of partnership, Actminds significantly reduced the client's costs, freed internal IT staff to focus on more strategic projects and provided staff flexibility to respond to last-minute marketing campaigns. Finally, Actminds successfully passed a corporate data security audit, in which the client visited their facilities in Brazil and reviewed in detail the development environment and data security procedures and safeguards.

Actminds will discuss its experience with this US client at the Gartner Outsourcing Summit in Orlando, which runs from April 3-5. Actminds will be represented at the event by CI&T CEO Cesar Gon and program manager Robert Hartman. Their case will be presented to a group of US CIOs, as part of Brazil IT's participation at the event. Brazil IT is a group of Brazilian Information Technology services and software development companies focused on increasing Brazil’s participation in the IT Outsourcing market.
With US headquarters at the Science Center in Philadelphia, PA, Actminds is a global Healthcare IT services organization led by a unique team of highly qualified healthcare and technology professionals focused on application development, integration and management services. Product/Service categories Include: Application Programming Interface/Integrated Content Software, Business Intelligence, Clinical Data Repository, Consulting, IT, Consulting, Management, Content Management, Outsourcing, Project Management, Single Sign-On, Software Development Systems Integration, Web Portals, Website Construction, Design & Planning.

For more information on the companies participating at the Gartner Outsourcing Summit 2006, visit www.brazil-it.com. Brazil IT is sponsored by Apex Brazil, the Brazilian Trade Promotion Agency. To schedule interviews with Actminds Brazilian IT executives, please contact Ana Martini at the Brazil Information Center (202) 471-4020 or (310) 560-7877.